Spitzer Settles False Advertising Suit Against Macy’s Daddy

Macy’s parent company settled a deceptive marketing lawsuit brought by the New York Attorney yesterday. The defendant, Federated Departments Stores, Inc, also operates department store chains like Kaufmann
s, Macy
s, and Filene

A few months ago, a consumer complaint launched an investigation by Eliot Spitzer (pictured) of Kaufman’s, which was found guilty of engaging in various deceptive marketing and advertising tactics.

For example, Kaufman’s conducted a near constant sale of a high-end coffee maker from September 29, 2005 through December 31, 2005. During this time, the store offered the Braun Tassimo Hot Beverage System at a sale price of $169.99, discounted from its regular price of $219.99, for 74 out of 94 days. However, the MSRP is is in fact $169.99, and could be widely found in other stores for that price.

“This is the second agreement that Kaufmann
s has entered into with the Attorney General
s Office. In the first, which was signed in January 2005, Kaufmann
s agreed to stop promoting fake sales. As revealed by the Attorney General
s more recent investigation, however, Kaufmann
s failed to do so,” reported the press release.

More shenanigan details in the press release.

New Yorkers wanting to file a complaint about false advertising can call the Attorney General
s consumer help line at (800) 771-7755.


Edit Your Comment

  1. Paul D says:

    Guitar retailers do this all the time.

    “Guitar sale” “All Fenders on sale!” “Gibson guitars on sale”

    Then all the tags have MSRP on them (marked down from some arbitrarily high amount.)

    Never buy a guitar retail. Ever.

    (Unless it’s some kind of super high-value custom job.)