never clean!

Mike Mozart

Tide’s Answer To Slumping Sales? Use More Detergent Pods!

While shiny, candy-colored detergent pods have poisoned many thousands of kids who mistake them for toys or treats, they’ve been success for detergent brand Tide and its parent company Procter & Gamble. So is it a coincidence that Tide’s new recommendation that customers use as many as three pods per load comes amid an overall sales slump in the detergent category? [More]