Coca-Cola has come out on top of the “Best Brands” Harris Poll for the first time ever. Sony, the leader for the past 7 years slipped to number 2.
coke
The New Coke Can Design Is The Old Coke Can Design, But Better
By 7.9.07
Coke has redesigned their can, removing all the awful fake bubbles and that weird yellow ribbon. We’re not a design blog or anything, but we know what we like.
Stuck With A 2 Litre Of Flat Coca-Cola? Cook With It!
By 6.6.07
Some dumbass didn’t tighten the cap on the Coke? It’s no big deal. Apparently, Coke is as acidic as lemon juice or vinegar, making it a good (albeit probably not very healthy) product to cook with, according to the South Carolina newspaper The State.
Sudan Threatens To Cut Off The World's Supply Of Coca-Cola
By 5.31.07
“I want you to know that the gum arabic which runs all the soft drinks all over the world, including the United States, mainly 80 percent is imported from my country,” the ambassador said after raising a bottle of Coca-Cola.
Sodium Benzoate Messes With Mitochondria?
By 5.29.07
[An] expert in ageing at Sheffield University, who has been working on sodium benzoate since publishing a research paper in 1999, has decided to speak out about another danger. Professor Peter Piper, a professor of molecular biology and biotechnology, tested the impact of sodium benzoate on living yeast cells in his laboratory. What he found alarmed him: the benzoate was damaging an important area of DNA in the “power station” of cells known as the mitochondria.
Ok, we know its hard to take news seriously when it comes from a guy named Peter Piper, but sodium benzoate is no joke. It’s in a lot of beverages. Coke, Pepsi, 7 Up, you name it. Constant readers will remember it as one half of the recent “sodium benzoate plus vitamin C = benzene = cancer” debacle. —MEGHANN MARCO
Coming Soon: Wrinkle-Reducing Coke
By 3.29.07
‘s grow back? Either way, we don’t need to buy our tea-based drinks at Saks.—MEGHANN MARCO
Get Ready For Passover Coke!
By 3.15.07
What, you ask, is “Passover Coke?” It’s Coke made with sugar. Yes, real sugar! Not corn syrup. From NPR:
Soft Drinks Try To Convince You They Are Healthy
By 3.7.07
While the soda business remains a $68 billion industry in the United States, consumers are increasingly reaching for bottled water, sparkling juices and green tea drinks. In 2005, the amount of soda sold in this country dropped for the first time in recent history. Even the diet soda business has slowed.
Coke’s chief executive told the NYT: “Diet and light brands are actually health and wellness brands.” Hmmm.
Caffiene Content To Be Displayed on Coke Labels, Too.
By 2.22.07
The Coca-Cola Company plans to list the caffeine content labels of all products sold in the U-S. It’ll start in May with cans of its flagship Coke Classic, then expand to its other brands during the rest of the year.
No word on how Coke compares to Pepsi. Any unfounded guesses? —MEGHANN MARCO
Full Copy Of Coke's "Fat-Burning" Enviga Study
By 2.19.07
We’ve got a a copy of the study Coke based its controversial fat-burning claims for Enviga, the quaintly titled, “Effect of a Thermogenic Beverage on 24-Hour Energy Metabolism in Humans.” The study, published in the February issue of Obesity, says it,
Enviga's Own Study Undermines Calorie Burning Claims
By 2.16.07
The study on which the Coke’s “negative calorie” drink Enviga are based was finally published this month in the journal Obesity. The publication’s editors were quick to question the strength of Coke’s deductions.
Coke's Other Brands
By 2.2.07
Coke isn’t the only soda in the Coca-Cola corporation’s life. Check out these other brands listed in Coke’s 2003 annual report.
Coke & Nestle Sued Over Enviga's Bogus Calorie Burning Claims
By 2.1.07
Eviga, the so-called “calorie burning soda” has landed Coke and Nestle in some hot water, as the The Center for Science In The Public Interest has filed suit against both for false advertising claims — the same we mocked back in October.
Continental Airlines: Thanks for the 4 oz of Coke
By 12.19.06
We flew to South Carolina this weekend because we heard they have some nice weather there. We flew Continental airlines, which we do not normally do. Drink time came around and we asked for a Coke. We got a glass of ice with some Coke poured around it…and no can.
Phishers Switch Brands: Coke and McDonald’s
By 12.14.06
Oh man, we totally want a Mercedes-Benz ML Jeep convertible! Does that come in Corvette Hummer Mazda-6? In all seriousness, watch out for this crap. The emails will usually mention some sort of sweepstakes and use familiar-looking logos that you may have come to trust. —MEGHANN MARCO
What Coke Does To Your Body
By 12.8.06
Mmm, wouldn’t a tall, frosty glass of Coca-Cola really hit the spot right now? Before you suckle on the carbonated syrup teat, Healthbolt blog tells you what exactly it does to your system:
National Disaster Goes Better With Coke
By 9.11.06
Dealing with 9/11 is a matter of reframing it within a certain contextual advertising.
