Is caramel apple the new pumpkin spice? It could be: when Americans reach the level of pumpkin spice fatigue, they’ll be looking for new, non-orange but still fall-themed snacks. Starting today, you can pick up Caramel Apple flavored Oreos…only at Target.
We learned about the product launch from the Twitter feed of Target Chief Marketing Officer Jeff Jones, who shared the above photo. Of course, our readers already knew that Caramel Apple Oreos were on their way, since we discussed them in our post on Monday about the cookies’ Halloween-themed cousins, Pumpkin Spice Oreos.
While the package has clearly been opened, Jones has nothing to tell us about the flavor of the cookies. We can assume that they will taste like “natural and artificial” apple and caramel flavors with vanilla cookie wafers, but will the apple and caramel flavors match up with the green and brown coloring in the Oreo creme? We’ll just have to wait to find out.
Or never find out at all. We’ll be fine either way, I guess. Some food bloggers got to preview the Pumpkin Spice flavors, but we operate by rules that prevent us from accepting freebies from companies, so no cases of strangely-flavored cookies for us.
The new cookies will have lots of exotic Oreo company on the shelf: recent Oreo flavor launches have included root beer, limeade, peanut butter cup, cookie dough, and Rice Krispies that are not, for legal reasons, called Rice Krispies. They’ll also have at least one flavor buddy on store shelves: Candy Apple flavored M&Ms also hit shelves this fall.