If that seems high, it shouldn’t: after all, apps sold by Apple start at 99 cents and prices go up from there. The analysis, based on data compiled by Flurry Analytics, shows that iPhone users spent an average of $.19 for each app downloaded, and Android users spent even less: $.06.
Naturally, users are more likely to try out an app and maybe upgrade to a “Pro” version if they find it useful. It could be that voracious consumers like retired basketball star Shaquille O’Neal mess up the average, though: he claims to spend $1,000 a week on mobile apps. Hey, every retiree needs a hobby.