While the whole WikiLeaks thing has become and incredibly divisive topic in recent weeks, at least one company has found a way to use the hot-button issue to its advantage.
A Pakistani ad agency hired to create a campaign for the Butterfly brand of sanitary napkins (is there a less outdated-sounding term?) came up with the idea of tying the absorbent product to the name of the controversial online whistle-blowers with the slogan, “WikiLeaks… Butterfly doesn’t.”
Butterfly may have been the first to latch onto WikiLeaks for ad purposes, but this same slogan could be used by other companies — faucet manufacturers, Ziploc bags, the makers of Ditropan.
Random Photo: Using WikiLeaks to Sell Pads [TheGloss.com]