Optician Takes 2 Years Of Bungled Prescription Very Seriously

WHO: Specsavers
WHAT: A little girl suffered blurred vision, headaches, and nausea for two years after opticians mixed up the prescriptions for her left and right eyes. When the mother took the glasses back, the staff told her it was a normal reaction to the new glasses and would soon pass.

WHERE: Girl Is Left With Right Sickener [The Sun]
(Thanks to Robert!)
THE QUOTE: “Specsavers apologised – and offered Tayla a complimentary £3 bottle of lens cleaner. Store director Raj Shah said: “We take customer care extremely seriously.“”

While the disconnect between “taking it extremely seriously” and the offer of a tiny bottle of lens cleaner is amusing, I think the onus here is on the mother. After maybe a week or so of the nausea and headaches and blurred vision, it’s time to get a second opinion.

“Taking it seriously” is a phrase companies use over and over again in public statements whenever they have bad PR. Our series of posts on occurrences of the phrase is our attempt to question how seriously companies are really taking these matters if every time they trot out this phrase by rote.