Best Buy (Accidentally) Announces Yet Another "Elite" Reward Zone Level? "Premier Black?"

Reader Andrew forwarded an email he just got from Best Buy letting him know that he now qualified for an even more special fantastic elite reward zone level. One in which he would be granted access to something called a “Premier Black Concierge.” We’re assuming this is like Reward Zone Silver but, more so.

Andrew says:

I thought this was interesting when you consider that I have not made a purchase there in over a year. Apparently not as “elite” as they claim.

We tried to snoop around Best Buy’s site for more information, but we got one of those “we’re too busy” messages, so we’re guessing “elite” may be something of an exaggeration. In fact, we’re hearing that the email might be a mailing list error. Whoopsy.

According to the commenters on this CrunchGear post, the email was most definitly a huge mistake on Best Buy’s part. Aw, think of all the disappointed people who mistakenly thought they were elite.

Comments

  1. TheSpatulaOfLove says:

    So now that I’m Premier Black, do I get to waltz on by all those suckers who camped out on Black Friday at opening and get the deals while looking well rested, warm and with my bigass Starbucks coffee in my hand?

  2. badhatharry says:

    I went black. Now I’m facing a difficult decision about whether or not to go back.

  3. The Best Buy® Reward Zone® program is always looking at ways to make our program even better for our members. Today, you may have inadvertently and inaccurately received the below message during an initial email testing process. We sincerely apologize for any inconvenience or confusion. You continue to maintain your current membership status. If you are eligible for the Reward Zone program Premier Black test that will run in a limited number of select markets, we will notify you by a separate email. If you have any questions about this or the Reward Zone program, please visit http://www.MyRewardZone.com or contact our Customer Service Center at 1-888-237-8289. Thank you.

    Sincerely,
    The Best Buy Reward Zone program team

    Just rolled into the inbox

  4. RDAC says:

    Translation:

    Ha ha! You aren’t special.

    Thanks BB.

  5. gonz says:

    Just want to say I too got the email. I went to the site to login to my account. And I was surprised to see a $5 coupon waiting for me. I guess that has been sitting there for a while since I opted out of the mailings for my rewards at the beginning of the year. I also want to add that I got a call from best buy last weekend to remind me to use the bonus coupons that they sent in the mail. Don’t now if it was a real person or a recording since my flatmate answered the phone.

  6. I got *two* premiere black e-mails from Best Buy.

    Does that make me Super Elite?

  7. xaqdesign says:

    yea, I got it too…I have used rewards zone exactly ONE time…when I signed up for it.

  8. Raziya says:

    Awesome, I work at Best Buy customer service.

    I just KNOW people are gonna come in and try to return stuff and then say “Well, I DID get this email…!”

    D:

  9. RandomHookup says:

    I think I saw some adult movie entitled “Premier Black, Concierge”. Not much plot, though.

  10. vdragonmpc says:

    Does this mean that they will mail the Rewards Zone sales crap BEFORE The sale is over?

    I always get the lil brochure and coupon right after the sale ends and I have a very short time to use the Reward Zone coupon.

    I just buy dvd-rs there. They have been worthless price wise for almost everything. Not to mention the stupid checkout maze..

  11. vladthepaler says:

    Some concierges prefer the term “African American”

  12. stezton says:

    I got this email, too, and at first I thought maybe I had crossed a spending barrier because I bought a xbox 360 and a HDTV (along with lots of cds) in the last year. Alas, it does look like an error like everyone says because I logged onto the Rewards Zone and everything was the same.

  13. fall_farewell says:

    Maybe when you reach the highest reward zone level, they finally let you talk to people that actually know something about the products they are selling.