Get ready to pay the more money for fewer Cheerios, starting June 25. General Mills has announced that they will be decreasing the size of their popular cereal boxes as a cost cutting measure, as well as raising the prices. From the Wall Street Journal:
The company also hopes its “Right Size, Right Price” initiative will boost margins — something all food companies are trying to do as they get squeezed by lower-cost, private-label goods and more-expensive fresh and organic food.
Less Cheerios for more money! Yay! Wait. —MEGHANN MARCO
General Mills Raises Price On Line of ‘Big G’ Cereals [Wall Street Journal]