Don’t squish that cockroach! It might be a thousand dollar ad campaign!

Master Communicacao, a Brazilian ad agency, is painting slogans on the backs of plastic cockroaches and slipping the vermin under peoples’ doors. The message tattooed on their abdomens? “See how easy it is to get into your house? D.D. Drin. Insect Elimination.”

Clever, but why not just go whole hog, break into people’s houses and dump a basket of fake cockroaches on people while they sleep?

Roachvertising [Museum of Hoaxes]

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