“Zica” seemed like such a nice name for a new zippy hatchback from India’s Tata Motors. It’s a cute name that isn’t (as far as we know) secretly a swear word in any of the countries where it would be marketed, and is an abbreviation for “zippy car.” Then the World Health Organization declared the mosquito-borne virus to be a global health emergency, and it may have been then that the company realized that this problem would not be going away. [More]
