Ineffective rectangular frisbees? Tiny coasters? Better start thinking of some ideas for any of those unredeemed Borders gift cards you may still have lying around: A judge ruled this week that customers won’t see a nickel of a total of $210.5 million in remaining balances on gift cards they failed to use before Borders bit the big one and went off to that great mall in the sky.
why gift cards suck
Stephanie did a wonderful thing, and bought a $100 American Express gift card as a gift for her assistant this past Christmas. Unfortunately, she tells Consumerist that the Duane Reade store where she purchased the card did a terrible thing, and failed to actually activate it for her. Twice. Now her assistant was embarrassed when she tried to use the card at a spa and it was rejected, and Stephanie has had to pay $11.90 in card-loading fees with no working gift card to show for it.
Have you ever exchanged an American Express gift card for goods or services? Luke writes that he received one as a gift, but hasn’t been able to use the card to make any purchases. All he’s managed to do is prove the futility of giving people credit card-branded gift cards as presents. Cash, my friends. Think cash.