we know where you’re going

A sign posted about the wifi tracking system at a Nordstrom in Dallas. (via CBS 11)

Nordstrom Now Using Your Smartphone To Track Your Shopping Behavior

Earlier this year we told you about the many hi-tech ways in which retailers are tracking customers’ movements and purchases. Now high-end department store Nordstrom admits that it’s using a smartphone tracking system to keep an eye on shoppers’ behavior. [More]