water wars

Gatorade

Gatorade Gets In Trouble For Making “Inaccurate” Anti-Water Statements In Game

Sure, any aspiring track star would love to be just like eight-time Olympic gold medalist Usain Bolt. But years after Gatorade pushed a mobile gaming app starring the athlete’s character that urged players to “Keep your performance level high by avoiding water,” the company will have to pay $300,000 as part of a settlement resolving allegations that it violated California law by talking smack about H2O. [More]