You can buy t-shirts, bobbleheads, cutlery, camping gear, computer gear and, oh, bobbleheads, based on your favorite college teams. So, what’s left to brand? How about the power coming into your home? That’s what’s happening in Dallas, where the University of Texas and Texas A&M have begun selling electricity and natural gas under the Texas Longhorns Energy and Aggies Energy brands. No word on whether you’ll get hit with rolling blackouts if the teams hit a losing streak.
university of texas
By August 2, 2010