unit pricing in action

Wegmans And Walmart Deploy Target Math To Sell OJ, Mouthwash

Wegmans And Walmart Deploy Target Math To Sell OJ, Mouthwash

Buying in bulk to save money seems like a good idea, but in practice it doesn’t work so well. Want proof? Check out these examples of unit prices that go up the more you buy. We call it Target Math, since the phenomenon happens often in Target stores. Not exclusively in Target stores, though, as you will see. [More]