toy craze

X-treme Elmo to Terrorize Nation’s Retail Workers

X-treme Elmo to Terrorize Nation’s Retail Workers

If you happened to work in a store, as I did, during the Rosie O’Donnell induced Tickle Me Elmo craze, you’ll understand my legitimate feelings of horror when confronted with people lining up to buy Elmo T.M.X. Announced today, Elmo T.M.X.’s (the X stands for X-treme) reveal ended “months of unprecedented secrecy that’s had the toy industry abuzz.”