the more things change the more they stay the same

(Meneer Dijk)

Study: Alcohol Advertising Grew 400% In 40 Years — But Americans Aren’t Drinking More

Since 1971, advertisers have churned out more and more content dedicated to pushing alcohol in its various forms. But just because we might see a galloping horse promoting beer in slow motion or a fun gang carrying a cooler of malt beverages on a beach every time we turn on the TV, computer or sit staring at a subway ad, that doesn’t mean Americans are drinking more booze than we did 40 years ago, according to a new study. [More]