Earlier this week, we shared the news that Target plans to make some changes to its food offerings to appeal to a different group of consumers, especially millennials. Changes at Target will go beyond the grocery department. The company announced a $2 billion cost-cutting effort over the next two years that will result in layoffs and a reorganization at the company’s headquarters in Minneapolis. [More]
targeting new customers
Target Wants To Sell More Groceries: Stocks Yogurt, Snacks, And Beer
By 3.3.15
If you want to sell more groceries, stock food that people want to buy. That’s logical enough, and it’s Target’s new strategy to draw younger customers to its stores to buy food…and pick up everything else they need along the way to the checkout. Now the company is looking for an experienced grocery executive to help them ride the Greek yogurt and granola bar train to being cool again. [More]
