Today PETA sent a case of soy milk to Beckerman Public Relations CEO Keith Zakheim, who last week generated buzz for sending around an email that threatened to fire the next person in the office who finishes the milk in the staff refrigerator without replacing it. I don’t care what kind of milk people choose to drink, but tweaking aggro CEOs is funny.
taking it seriously
PETA Sends Case Of Soy Milk To PR CEO Who Threatened To Fire Next Person Who Doesn't Replace The Milk
By October 3, 2011