sudden clarity

The Secretly Awesome Design Of The Ordinary Tic-Tac Box

The Secretly Awesome Design Of The Ordinary Tic-Tac Box

We roll our eyes at instructions on totally mundane objects. “I’m an adult,” a hypothetical person might say. “I know how to strike a match.” Or inflate a balloon. Or apply shampoo to my head. Maybe the ordinary person isn’t as smart as we’d like to think, though. There are millions of boxes of Tic-Tacs circulating out there right this minute, but most people have no idea how to actually dispense the tiny torpedoes of freshness. [More]