start ’em young

Why Is LEGO Offering Beauty Tips To Little Girls?

Why Is LEGO Offering Beauty Tips To Little Girls?

Two years ago, a LEGO Friends salon playset took one of the top dishonors in the Campaign for a Commercial-Free Childhood’s annual “worst products” list. The organization called the set “so jam-packed with condescending stereotypes it would even make Barbie blush.” That spirit lives on in a LEGO Friends magazine spread that made parents angry and–if we’re to believe company representatives–is making LEGO rethink their marketing of the Friends sets. Sort of. [More]

In 2013, Walmart had to remove this "Naughty Leopard" costume from its stores because... well, it's pretty self-evident why.

Walmart Now Offers “Naughty” Costumes For Toddler Girls

Every Halloween, we’re at the forefront of showing you who the Costume Industry Gods have decided needs to be “sexy” this year. Little girls as sexy pirate wenches? Dogs as sexy Catholic schoolgirls? This year, Walmart helps you to start your toddler daughter off early with the “Naughty Leopard” costume. [More]