Reports say the the Food & Drug Administration is planning to announce today that caffeine is an unsafe food additive in alcoholic drinks. This would effectively ban a whole range of products like Four Loko, Joose and Sparks, which market themselves as a sort of boozed-up energy drink.
For years, young folks have been getting their buzz on with the help of fruit-flavored malt liquor concoctions like Sparks, Joose and Four Loko. This is a fact that has apparently just come across the desk of Senator Chuck Schumer of NY, who is now asking for federal help in getting these beverages out of the mouths of babes.
The FDA says that companies have 30 days to convince them that caffeinated alcoholic beverages are safe and legal, because they don’t seem to remember approving them.
It’s New Year’s Eve, and we have some drinking suggestions for you.
Last week, MillerCoors bowed to pressure from numerous state attorneys general and agreed to decaffeinate its caffeinated alcoholic beverage, Sparks.
In a letter to John Manfreda, the administrator of the federal Alcohol and Tobacco Tax and Trade Bureau, the attorneys general of 28 states and Washington, D.C., and Guam say aggressive — and possibly fraudulent — marketing of energy drinks mixing alcohol and caffeine targets teenagers and young adults who buy nonalcoholic energy drinks.