Aaron’s Sony VAIO has failed a few times too many. He faithfully sent it back for repair or had a technician visit his home four times, believing Sony’s promise that the repairs would fix the issue. The last time, it failed during finals week at his college on the East Coast. Sony’s repair depot kept the machine for a month, yet the issue still wasn’t fixed for good. The laptop is now out of warranty, but Aaron had the law on his side. He launched an executive e-mail carpet bomb to some Sony contacts, copying Consumerist. The next day, he heard back from two different people at Sony, offering him a new machine comparable to the one that had failed him.