Mention any cool brand to a bona fide hipster and you’ll inevitably get an earful about how that product sucks now and was so much better blah blah blah. But even the oldest hipster still hanging on to the refurbished sugar warehouse “space” his parents bought him two decades ago isn’t old enough to remember the original Pepsi formula. [More]
From fast food restaurants removing sugary drinks from kid’s menus to city governments considering taxes on soda, the soft drink industry has been the target of a crusade to end – or at the very least reduce – consumers’ love affair with fizzy, sugar-laden drinks and raise awareness of the negative impact such calorie-filled beverages have on one’s health. Today that mission continued with the release of a video that aims to curtail the incidence of soda-related disease by turning the most iconic soft drink commercial on its head. [More]
Teams of scientists all over the world are working to harness compounds from a South American plant to solve one of the greatest challenges of the modern world. No, they’re not working to cure cancer or invent a car that runs on maple syrup. Scientists all over the world are trying to create a sweetener that’s calorie-free and considered “natural,” but is also palatable. [More]
If you’re not a frequent soda drinker and only occasionally pick up a bottle of Sierra Mist, you might get a strange-tasting surprise the next time. PepsiCo has replaced some of the sugar in the beverage with stevia-based sweetener, which reduces the calories but alienates customers who don’t care for the taste of stevia. [More]
Last year, we brought you news that Pepsi finally had its answer to the Coke Freestyle super-fountain, and it was called the Pepsi Touch Tower. Over a year later, these machines finally made their way out into the wild, and have been renamed the Pepsi Spire. There aren’t many in operation: only 76 in the United States as of this writing. We were fortunate enough to encounter one while grabbing a slice of pizza. [More]
Maybe Americans are finally figuring out that fizzy soft drinks are delicious sweetener bombs and we should maybe roll back our consumption a little. Or we’re broke and cutting out the sugar water. Whatever the case, nationwide, carbonated soft drink sales are down 3%. What’s taking their place? Well, not tap water. [More]
It’s been three months since a judge tossed out New York City Mayor Michael Bloomberg’s ban on sugary drinks larger than 16 ounces, calling the regulation “arbitrary and capricious.” Today, a state appeals court panel heard arguments for and against the ban, but it doesn’t look good for Mayor Mike. [More]
For years, Coca-Cola has aired ads featuring adorable animated polar bears that just love to drink the brown beverage. But a new video — created by the ad genius behind commercials for Burger King and yes, even Coca-Cola — tries to use those bears to push a message about guzzling too much soda. [More]
The Canadian Broadcasting Company has an important message for the
soda pop-buying public: PepsiCo’s claim that Mountain Dew can’t dissolve a whole mouse into a “jelly-like substance” seems unlikely to them. A rodent in a small container of soft drink is going to decompose, not dissolve. Doesn’t that make you feel better?
This Seven-Up ad from a 1956 LIFE is simply amazing. Who needs mother’s milk when you have Seven-Up?
Aaron didn’t want to be a jerk, but he also didn’t want to pay $5.79 for a twelve-pack of Dr Pepper when the sign on the store shelf clearly said that it was $5.19. Instead of overriding the price and acknowledging the store’s own sign, the cashier entered a battle of obstinate wills, from which there emerged no clear victor.
The internet has been abuzz this week with reports that Coca-Cola’s secret recipe had been inadvertently leaked in a 1979 newspaper story. But the beverage behemoth is attempting to kill that buzz by saying that the revealed recipe isn’t authentic.
A federal judge ruled this week that Vitaminwater will not, as its labels promise, keep you “healthy as a horse.” Nor will it bring about a “healthy state of physical or mental being”. Instead, Vitaminwater is really just a sugary snack food; non-carbonated fruit coke disguised as a sports drink. Because it’s composed mostly of sugar and not vitamin-laden water, judge John Gleeson held that Vitaminwater’s absurd marketing claims were likely to mislead consumers.
A Brooklyn man is suing the makers of Yoo-hoo, the weird chocolate-flavored drink that’s been around for 90 years, over their claims that the drink is as healthy as it is delicious. Although actually, if the company would change its description to “as healthy as it is delicious,” they’d probably be able to avoid all lawsuits: “Look, we told you it wasn’t healthy.”