This site does not, in general, approve of Zynga’s freemium addiction-based gaming model or fee-laden prepaid debit cards. So we are amused and slightly dismayed to bring you the news that AmEx and Zynga have teamed up to bring a Farmville points rewards card into the world. Fill up your card, spend the money, earn points to buy in-game stuff. How could this product possibly go wrong?
Social games such as Farmville and its ilk suck in loyal, engaged followers, making advertisers salivate.
This holiday season, give the gift of Mafia Wars addiction with Facebook gift cards from Target.
“I justify this as being my only source of entertainment, and I’m forgoing movies and dinners out, so it’s OK,” one Farmville addict told Cnet. Frugality, or self-deluded rationalization?
Don’t want to fork over actual cash or start a shady “free” trial in order to get sweet, sweet virtual currency for your favorite game on Facebook or MySpace? Well, you could always take a health care survey that pays you to tell your representatives in Congress how opposed you are to health care reform. Mmm, smell that astroturf!