Macy’s got punked. The fliers announced performances in Missoula, Montana, by Dave Matthews Band and other bands as a special “reinvesting in the community” “Goodbye Celebration” by Macy’s and Smurfit-Stone, two longtime businesses that had recently shut down and laid off hundreds of workers while top company executives received millions in bonuses. But Dave and his band would not be there, nor would Michael Franti or Slightly Stoopid. Nor the Mayor or the Governor. And there definitely would be no $5,000 prize drop. It was all a hoax hatched by angry ex-employees trying to draw attention to the negative economic impact the businesses’ departures would have on the community.
By April 1, 2010