showrooms

Maybe Calling Itself A “Showroom” Isn’t The Best Holiday Marketing Plan For Best Buy

Maybe Calling Itself A “Showroom” Isn’t The Best Holiday Marketing Plan For Best Buy

A showroom is a place where you go to look at stuff and think about buying it, but it may not necessarily be in stock or even available. In the e-commerce era, it has a slightly different meaning: the term “showrooming” means visiting a nearby store to check out an item in person, then buying that item online from a different company. [More]