If brick-and-mortar retailers and entertainment companies want their customers to keep showing up and paying for content, it might help if they worked together to make sure that the DVDs on their shelves are playable, and not mysteriously scratched all to hell. Spencer bought two “American Dad” box sets at his local Best Buy, seeking out the least-mangled one on the shelf. He checked the DVDs of one set when he reached his car, found scratched and smudged discs, and headed back into the store to see if he could get a refund. Unfortunately, he could have ripped the DVDs in his car in the intervening ten minutes, and Best Buy wasn’t interested.
By June 16, 2011