We all knew that this news was coming, but it’s still so very difficult to hear. Scope Bacon is not real. The campaign proved just plausible enough to get people talking, but wasn’t plausible enough to be a real Procter & Gamble product.
Do you know what’s wrong with the current oral hygiene products market? Not enough bacon. In what has got to be an early April Fool’s joke, Procter & Gamble has joined the global bacon obsession. Yesterday they announced a new flavor of Scope mouthwash flavored like the famed pork product. It tastes like bacon, but leaves your breath minty fresh. If that’s even possible, the existence of Scope Bacon is a disturbing bit of flavor chemistry and we have to try it right now.