Earlier this week, Nordstrom came under fire for its latest entry in the “crimes against jeans” files. While Twitter mercilessly mocked the department store for its $425 jeans with “caked-on-muddy coating,” at least one other retailer was apparently waiting in the wings with its own joke: Reebok debuted a pre-sweat-stained t-shirt, for you guessed it, $425. [More]
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Reebok Sold Ripley’s Retro-Futuristic Sneakers From ‘Alien,’ But Only In Men’s Sizes 8 to 10
By 4.27.16
For fans of the Alien movies who are able to pull off sneaker boots, Reebok’s issue of main character Ripley’s sneakers was welcome news. Only there was kind of a problem with the product’s sizing: the shoes belonging to an iconic female sci-fi hero were only released in men’s sizes 8-10. [More]
Maria Sharapova & 6 Other Pro Athletes Who Blew Big Endorsement Deals Overnight
By 3.8.16 — Updated: 12.27.16
All over the world, sports fans set their heroes up on high pedestals. So when scandals hit, it’s a long way for professional athletes to fall, and they often lose lucrative endorsement deals on their way down. [More]
Dick’s Sporting Goods: Relax, There Will Still Be Plenty Of Adidas Stuff On Shelves
By 3.4.15
Yesterday we heard that Dick’s Sporting Goods stores would be ditching some Adidas and Rebook merchandise in order to make room for the chain’s new women’s workout line Calia, with Carrie Underwood as the face of the brand. And now the company is reassuring customers who were apparently worried this meant the store would be dropping the other brands completely. [More]
Dick’s Sporting Goods Ditching Some Adidas Merchandise In Favor Of New Celebrity Line
By 3.3.15
The Adidas section at your local Dick’s Sporting Goods stores might seem a bit smaller soon, as the company has decided to hitch its apple wagon to a celebrity star and turn the spotlight on its new line of women’s workout gear. [More]
Reebok EasyTone Refund Checks Are In The Mail
By 8.7.12
Almost a year after Reebok settled with the Federal Trade Commission for $25 million over allegations that it had deceptively advertised its EasyTone sneakers, those checks are finally going out to around 315,000 consumers who registered for refunds. [More]
Chiropractor Who Gave Skechers Such A Great Quote Is Also Married To A Skechers Staffer
By 5.16.12
As we mentioned earlier today, among the many pieces of evidence in the FTC’s $40 million settlement with Skechers over deceptive advertising for the shoe maker’s toning sneakers is one claim about a supposed “independent” clinical study undertaken by a chiropractor — who may not have been totally unbiased in his research. [More]
Reebok Finally Gives Free Shoes To America's Tallest Man After He Raised $37K
By 5.4.12
Remember the very very tall man who needed special shoes? Igor has foot problems, at over seven feet tall, and he couldn’t find shoes to fit. The shoes he needed cost $15K, money he didn’t have. But when his story came to light in March, well-wishers ended up donating $37K to his cause. Now Reebok is doing the right thing and offering him the shoes for free. [More]
Nike & Reebok Fight Over Who Gets To Shill Tim Tebow Apparel
By 3.28.12
Now that NFL quarterback Tim Tebow (have ya heard of him?) is moving his field praying to the New York Jets from the Denver Broncos, that means his new set of fans needs green clothing emblazoned with his name. But seems Nike thinks Reebok went about doing that the wrong way — they’re suing, citing unfair competition. [More]
Skechers Prepping For Possible FTC Settlement Over Shape-Up Ads
By 11.15.11
In September, when we figured out that the Federal Trade Commission was about to announce a mammoth settlement with a major shoe company over deceptive “toning shoe” ads, we guessed it was either Reebok or Skechers. Well, we were right about Reebok and it looks like Skechers is preparing for the possibility that it could end up paying out millions to the FTC. [More]
Reebok Spent At Least $64 Million On Deceptive EasyTone Ads
By 9.28.11
Earlier today, we wrote about the $25 million settlement between the Federal Trade Commission and Reebok over the shoemaker’s misleading ads for its EasyTone line of shoes. And while that $25 million in refunds is a nice slab of cash, it’s chump change compared to what Reebok has spent marketing the shoes — and what it’s earned off their sales. [More]
Reebok To Fork Over $25 Million In Refunds For Deceptive EasyTone Ads
By 9.28.11
As we reported yesterday, the Federal Trade Commission was going to announce a huge settlement, involving millions in refunds to consumers, with some big name shoe company over deceptive advertising claims. And today it was revealed that it’s sneaker biggie Reebok that has agreed to fork over $25 million in refunds to buyers of its EasyTone shoes. [More]
Who's Behind Michael Jordan's "Nike" Skates?
By 6.1.10
With the heathen sports fans in Chicago going a little overboard in celebrating their first Stanley Cup finals in something like 128 years, they recently decked out the famous statue of Chicago Bulls basketball biggie Michael Jordan in a Chicago Blackhawks uniform, complete with a pair of Reebok skate blades attached to his Air Jordans. But somehow, over the weekend the Reebok logo was suddenly stickered over with the Nike “swoosh” logo. Is this good-natured pranksterism or cold, greedy brand management? [More]
Reebok To Pay $1 Million Fine After Lead Poisoning Death
By 3.18.08
Two years ago athletic shoe giant Reebok announced a recall of 300,000 lead tainted charm bracelets that were given away as free gifts with the purchase of children’s footwear.
Reebok Says It's Ok To Be Slow
By 6.22.07
Nike said Just Do It. Gatorade commercials show athletes caught in slow-mo, sweating and bleeding the sports drink. Reebok says, “Why hit the wall? It hurts. Run easy.” And “A 10 minute mile is just as far as a 6-minute mile. Run easy.” Sure, it’s the same distance, but it’s not the same workout. Of course, if it’s a difference between running easy and not running at all, by all means, run easy. Sure, people should have fun working out and not get all killer crazy about it. But, if you want to become fitter, you work yourself up to running faster and harder, not easier.
