prego

Ad Watchdog: Toddlers Are Not Legitimate Pasta Experts

Ad Watchdog: Toddlers Are Not Legitimate Pasta Experts

Who do you respect as a culinary expert? A recent commercial for Campbell’s Prego brand pasta sauce used split-screen images of 12-month-old children as representatives of children who took part in a taste test, jokingly presenting them as “lifelong pasta experts.” Were these toddlers supposed to represent taste test participants, or something else? [More]

January Food And Supplement Recall Roundup: Dairy Invasion

January Food And Supplement Recall Roundup: Dairy Invasion

Undeclared dairy products seem to be showing up in lots of places where they aren’t wanted: candy, gluten-free bread mixes, and even dietary supplements. Welcome to the January Recall Roundup for edible items. [More]

Prego's Fake Lesson Plans To "Test" Thickest Sauce

Prego's Fake Lesson Plans To "Test" Thickest Sauce

Here’s a page from the history books of consumerism history: Back in the early 90’s, Prego gave out 12,000 free posters to classrooms across America containing a “lesson plan” for a “scientific” experiment in which they would test whether Prego or Ragu Old World Style was thicker. The poster came with a free slotted spoon and a coupon for a 30 oz jar of Prego. In the September 95 issue of Harper’s Magazine, David Shenk lampooned this blatant insertion of commercial messages into the classroom under the guise of learning about the scientific method: [More]