Joining competitors in the packaged food market like General Mills, Nestlé USA, and Kraft and chain restaurants like Subway, Panera, Taco Bell, and Pizza Hut, Campbell Soup Company announced this week that it will stop using artificial colors and flavors in all of its products sold in North America in 2018. [More]
People aren’t buying as much canned soup as they used to. Whether it’s because meals with a cream of mushroom base have gone out of style or people have left for other brands, Campbell’s canned soups aren’t selling like they used to. That’s why Campbell Soup Company is reorganizing its business to focus on lines of food other than soup. [More]
John read our post yesterday about Naked Juice‘s decision to remove vitamins and herbal stuff from some of their product line, and forwarded us a response he got from the company a month ago. His question: if Strawberry Kiwi Kick contains 14 strawberries, why does the nutritional label say it contains 0% vitamin C? The answer is a good reminder of the difference between fresh food and food that’s been processed, conveniently packaged, and wrapped up in some healthy-looking branding.