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Microsoft Thinks You Actually Want To Use The Kinect To Shout At Interactive Ads

Microsoft Thinks You Actually Want To Use The Kinect To Shout At Interactive Ads

Since Microsoft launched the Xbox 360’s Kinect motion-sensing device last year, the company has hinted at the Kinect’s potential use for advertisers who want to create more interactive ads. Microsoft never asked consumers if they actually wanted this functionality, but that didn’t stop the company from demonstrating it earlier today. [More]