Unilever is a massive conglomerate that sells a huge variety of products, but you can’t get that big and successful without listening to your customers’ needs. Right? Alissa tells Consumerist that she recently learned how close attention the company pays to customer complaints when she complained about the sudden addition of fragrance to a product marketed to people with sensitive skin. The company took two days to send a response that might as well have been written by a robot, and made it clear that no one even read her complaint–let alone cared about it.
By Laura Northrup August 11, 2010