The whole idea behind I Can’t Believe It’s Not Butter is supposed to be that this yellow, smushy spready product you put on bread and spray on vegetables (which is kind of weird, right?) is so ridiculously akin to the real thing, that you just cannot believe it’s not butter. Someone should’ve told that to the brand’s Twitter account manager. [More]
no duh
I Can't Believe It's Not Butter Twitter Account Wants You To Just Cut To The Chase Already
By 2.17.12
Most People Click On Mobile Ads In Apps Accidentally
By 1.31.11
No one likes their game of Bedazzle Blast or whatever it may be interrupted by an annoying, floating mobile add popping up on the screen. So it’s really not surprising to hear that most of the clicks those ads get from consumers are accidental. [More]
Dress Better, Get Better Service, Study Finds
By 3.1.06
If you want good service, you’ll have to dress the part.
