Have you been counting the days until Burger King’s terribly creepy “King” mascot re-appeared in the brand’s ads? It seems unlikely that any potential customers missed the King, and he’s possibly been slumming behind the counter of a Taco Bell since his spots stopped airing in 2011. Here’s your warning: the King is coming back to your television. Sorry. [More]
Meet Facebook’s new mascot of accidental oversharing: a kindly blue dinosaur that shows up and gently prods you to think about the privacy settings on your posts. Why a dinosaur? We’re not sure, but it’s definitely cuter than a cartoon annoyed family member or an adorable rendering of a publicly gossiped-about friend. [More]
Brand spokespeople need to be refreshed every so often: just ask fictional home economist/secret Time Lord Betty Crocker. You might remember the Maytag Repairman, star of ads with a memorable premise: Maytag appliances were so reliable that the company’s repairman needed to find other ways to spend his hours. [More]
The original commercial for the Kia Soul wasn’t quite like anything else in car ads. While it was computer-animated and probably not cheap to produce, the full one-minute spot received millions of views on YouTube. Kia’s cute hamsters and clear storyline got everyone’s attention, and that was the company’s goal.
If today’s Ronald McDonald looked more like his original incarnation, the McDonald’s CEO might have a tougher time defending against those asking for the burger clown’s resignation. Have you seen the first Ronald? Played by Willard Scott, he’s a clown with a soda cup for a nose and a tray of food as a hat. He also has a food tray attached to his belt which will magically produce three hamburgers in a row on demand. You can see why this Ronald was streamlined into the version we know today. Because he looks like a serial killer.
Who would punch Elmo in the back of the head? A disgruntled customer at a Guitar Center in Florida, that’s who. The Elmo performer was working a gig at a toy store next door, then wandered over to Guitar Center. That’s when a customer came in, played some drums, behaved aggressively toward other customers and staff, then punched Elmo.
Did Disney’s eternally overreacting duck mascot put the moves on a woman visiting Epcot Center a couple of years ago? That’s what the woman claims happened; in her lawsuit, she says a park employee dressed as Donald Duck grabbed her breast and molested her, “then made gestures making a joke indicating he had done something wrong.” She’s asking for $50,000.
22-year-old Jennifer Sorbello got an extra-special welcome to Chuck E Cheese when William Thigpen, dressed as Mr. Cheese, reached out and groped her breast. Sorbello is suing the restaurant, claiming she has been “damaged in the form of emotional distress and humiliation.”
Quinto is a new lottery game from Pennsylvania, and their mascot is a bunch of fingers, we’re guessing. We can’t figure out how these mascot costumes made it from concept to on-the-street reality, though. We like how the guy in this photo seems to be thinking, “What exactly am I posing with?”
There’s a truly horrifying gaggle of monstrous corporate mascots and images over at Plan 59. 1950’s advertising was just plain creepy isn’t new to anyone, but this girl eagerly awaiting for a disembodied hand to finish spreading brains on a slice of cellophane bread, looks as if she can unhinge your jaw and swallow your soul. This proposed barbecue stand resembles an illustration from Ralph Steadman’s Animal Farm. This dish only looks edible if you are Andy Milonakis’ son… until you consider eating someone else’s barf instead. This kid is a leper while a young Michael Berryman eats a plate full of entrails.