Mike Mozart

Polls Show Chipotle’s Customers Still Haven’t All Come Back

Burrito eatery Chipotle needs something very important to recover financially from its recent food safety crisis: it needs all of its customers to come back, and keep coming back. Since eradicating foodborne pathogens from its restaurants, Chipotle has tried offering everyone free burritos, buy-one-get-one promotions, and a loyalty program to bring customers in. It’s sort of working. [More]

Birchbox

Birchbox Subscribers Are Upset About Changes To Review Points Program

The appeal of the subscription box Birchbox isn’t just getting a box full of personal-care goodies in the mail every month: it’s also reviewing the samples that you receive to earn points toward buying full-size versions of those goodies. Now a change to that system is proving very controversial, and some customers want to quit the service because of it. [More]

Mike Mozart

Chipotle To Expand Chorizo, Consider Loyalty Program To Bring In New And ‘Lapsed’ Customers

Last year, Chipotle’s food-safety crisis led the burrito eatery’s business to plummet, with same-store sales plunging as low as 37% in December 2015. In 2016, though, there have been no reported outbreaks, and the company has been mailing and texting out coupons to draw old and new customers. The massive giveaways of food are now over, and the chain is moving on to new promotional methods, including buy one, get one free entrées and potentially a loyalty program. [More]

Starbucks’ New Rewards Program Starts Today

Starbucks’ New Rewards Program Starts Today

Today is the day. The day that Starbucks rolls out its new rewards program which bases loyalty points on how much customers spend, not on the frequency of purchases.  [More]

Juan Rodriguez - PMI/LEPA

Air France Offering Younger Customers A 30% Discount With New Rewards Program

Here’s something we haven’t seen in the U.S. yet: Air France is intent on wooing the younger crowd of fliers, and is willing to bestow perks on them for being loyal passengers with a new rewards card. [More]

(Travelin' Librarian)

Starbucks Confirms: Loyalty Rewards Members Will Now Earn Points For Every Dollar Spent

Confirming what we reported last week, Starbucks announced this morning that it’s changing how its members earn loyalty rewards points in its My Starbucks rewards program: instead of earning a star per every transaction on anything you buy — food, coffee, mugs, etc. — starting in April, members will earn two stars for each dollar they spend. [More]

It Looks Like Starbucks May Be Changing How Customers Earn Loyalty Program Rewards Points

It Looks Like Starbucks May Be Changing How Customers Earn Loyalty Program Rewards Points

UPDATE #2: And there we have it. Starbucks confirmed the changes Monday morning during a phone call with press and investors, and the new system will be exactly what we thought it would be. [More]

How You Can Actually Save Money At An Outlet Mall

How You Can Actually Save Money At An Outlet Mall

Just because something is for sale in an outlet store, that doesn’t mean that it’s necessarily a good deal, or even that it’s cheaper than the item’s retail price. It is possible to save money while outlet-shopping, though: you just have to know when to shop, where in the store to shop, and to be savvy about programs that your local mall may offer. [More]

(littleyiye)

Sephora Will Get Back To Angry Rewards Customers In Two Weeks (Update: Or A Month)

The Epic Rewards event was supposed to be an opportunity for customers who had accumulated a large number of points in the Sephora’s loyalty program to cash them in for valuable items. The question is: was it a rewards redemption or a sweepstakes that only people who have spent thousands at Sephora could enter? The company has promised to make things right with their customers, but are asking customers to give them 10 business days to figure out how. [More]

Starbucks Teams Up With Lyft To Give Drivers, Riders Extra Points Through Its Rewards Program

Starbucks Teams Up With Lyft To Give Drivers, Riders Extra Points Through Its Rewards Program

Take a Lyft, earn a free cup of coffee? Well, something like that anyway. Starbucks and ride-sharing service Lyft teamed up on Wednesday to unveil a new arrangement that gives customers – and drivers – of the car service extra perks through the coffee chain’s loyalty program. [More]

Sears Leadership Still Convinced That Rewards Program Will Save The Company

Sears Leadership Still Convinced That Rewards Program Will Save The Company

Shop Your Way Rewards is not a difficult program to join. The process consists of giving your e-mail address to a cashier at Sears or Kmart, and…that’s pretty much it. It doesn’t cost anything. Yet the leadership of Sears Holdings Corporation remains fixed on the program and the idea of having “members” rather than customers, and we still can’t figure out why. [More]

eBay Bucks Makes Loyalty Program Changes, Annoys Loyal Customers

eBay Bucks Makes Loyalty Program Changes, Annoys Loyal Customers

eBay Bucks is a rewards and loyalty program meant to keep buyers shopping on eBay and using PayPal to pay for their purchases. Seems like a nice idea: lots of stores have loyalty programs. Shoppers and sellers alike are angry at eBay, though, after learning about some big changes to the program that begin in the first quarter of 2014. [More]

(afagen)

Does United Airlines Set Higher Redemption Rates For Customers With More Reward Miles?

One might think that the more loyal a customer is, the more likely it’d be for a company to roll out the red carpet treatment. But that’s the exact opposite of how it works, claim two New Jersey residents in a lawsuit against the parent company of United Airlines. The plaintiffs allege that United actually sets a higher redemption rate for the more frequent fliers. [More]

(oracorac)

Walgreens Wants To Discover Your “Secret Sauce,” Use It To Inspire Brand Loyalty

To Walgreens, every customer is like a unique snowflake. Except that instead of a snowflake, we’re all filled with different kinds of special sauce, and the company is working hard to find out what yours is. It’s managed to boost its profits by rewarding customers to stay healthy, somewhat of a contradiction for a drug store that sells items to the exact opposite kind of shopper. [More]

(walkerspace)

McDonald’s Testing Rewards Program For Customers Using Mobile Devices

The only reward you earned in the past for chowing down on McDonald’s food was perhaps the self-congratulations awarded for satisfying a craving, or accomplishing your personal french fry consumption quota. McDonald’s might change that soon, with a new loyalty program its testing that would reward customers using mobile devices at its restaurants. [More]

(afagen)

United Airlines Making It Even Tougher To Achieve Elite Flier Status

So you think you’re special, huh? Special enough to qualify for United Airlines’ elite frequent-flier status? You should be prepared to spend a minimum of $2,500 per year on tickets or shell out enough money for upgrades, because the airline announced its upping its threshold for the lowest Premier Silver elite status in 2015. [More]

Why Should Starbucks Give You A Loyalty Discount? You’re Already Addicted

Why Should Starbucks Give You A Loyalty Discount? You’re Already Addicted

Six million people have rewards accounts at Starbucks, but it might not be accurate to call them loyalty cards. Yes, Starbucks uses cards and apps to store gift card balances and keep track of what customers buy, but don’t look for them to start handing out more discounts as they collect more data on you. If someone is already coming in five days a week, the goal isn’t to charge them less: it’s to make sure they don’t stop coming. [More]

You Can Qualify For Elite Status At Hotels Without Staying There A Million Nights First

The perks of being loyal to a hotel chain can make someone feel like George Clooney in Up In the Air — rolling in and out of locations with the greatest of ease and the least amount of hassle. But what if you’re not the kind of person who can rack up 75 or 100 nights per year at a hotel to qualify? There are ways around that hurdle. [More]