After trying to get into what the cool kids want these days, lingerie veteran Victoria’s Secret has decided to stop trying to be trendy, and just stick with what it knows best: Bras with padding, wiring, and the ability to push things upward. [More]
lingerie
Amazon Wants To Get Into Your Underwear Drawer
By 2.10.17
Amazon has already been making moves to get into customers’ closets with the in-house apparel brands it launched last year, and rumors that it’s planning a new line of workout clothing. Now, Amazon reportedly wants to slip into something more comfortable: your underwear drawer. [More]
Victoria’s Secret Won’t Be Stuffing Your Mailbox With “Free Panty” Coupons Anymore
By 11.4.16
In the past year, the powers that be at L Brands — the parent company of Victoria’s Secret – have rolled out a number of planned changes: shilling more sports bras, ditching swimwear, and relying on its print catalog less. Now comes news that the company’s ever-present coupons promising a “free panty” will no longer be showing up to a mailbox near you. [More]
Victoria’s Secret Focusing On Shilling Sports Bras In Effort To Keep Up With Rivals
By 8.16.16
Whereas it used to feel like you couldn’t turn around at Victoria’s Secret without facing a wall of pushup bras, the company is now focused on a different kind of pushup — the sort you do while exercising and wearing a sports bra. [More]
Frederick’s Of Hollywood Closes All Stores, Moves Business Online
By 4.16.15
Just two months ago Frederick’s of Hollywood made plans to shutter one-third of its stores, keeping just 60 locations open. Since then, the company appears to have drastically rethought its “re-engineering” strategy, announcing today that it will close all stores and move to an online-only business model. [More]
Frederick’s Of Hollywood Will Close One-Third Of Stores
By 2.19.15
While Frederick’s of Hollywood is a much smaller chain than other recent retail collapses like Delia’s dELiA*s, Wet Seal, and the impending loss of thousands of Radio Shacks, we’re still sad to share the news that about one-third of stores in the lingerie chain will close. While we don’t have the list yet, we do know one store on it: the chain’s flagship store in Hollywood. [More]
Upscale Lingerie Store Removes Mannequin With Visible Ribs After Passersby Complain
By 5.14.14
Most of us don’t have the proportions of the mannequins posing artfully in store windows, but windows shoppers walking past one upscale New York City lingerie store were a bit shocked to see that one dummy was so thin, its fake ribs were showing through its fake skin. The store has since pulled the mannequin and apologized. [More]
Perhaps You Need Some Underpants Made Of Real Gold
By 8.6.13
Have you always dreamed of lounging in bed in soft, silky clothes made of precious metal? No, you probably haven’t. Most people wouldn’t. Very rich women, however, have apparently been missing sparkly lingerie in their lives, and now there’s a company prepared to give it to them. [More]
Frederick's Of Hollywood Can't Get Un-Mangled Corset To Customer
By 2.22.11
As years of Stupid Shipping Gang posts on this site have illustrated, some items can easily be mailed in plastic bags, and other really require something with more structure. A t-shirt, for example, or a pair of pants can easily be mailed in a plastic bag, rolled up, crammed in a mailbox, and otherwise squished around. Corsets, however, have just enough structure and rigidity to serve their figure-wrangling purpose, but not enough to withstand being rolled up or crammed in a mailbox. Stephanie ordered a corset from Frederick’s of Hollywood. When it showed up in her mailbox, she learned that for a major lingerie retailer, Frederick’s isn’t great at shipping shapewear so it arrives intact. [More]
Cougars Buying Up Sexy Lingerie In Devious Seduction Plan
By 5.1.10
Watch out boys, she’ll eat you up: The UK’s Daily Mail says lingerie sales are on the uptick due to women in their 40’s and 50’s looking to seduce younger men. These cougars are on the prowl and they want their lacy bras and garters! [More]
How To Buy The Right Gift Of Underthings For Your Special Lady
By 2.12.10
Valentine’s Day is soon approaching. Whatever your feelings about the day, the cold capitalist fact remains: this is a holiday when people who are not women venture into stores and attempt to purchase underthings for women. This can sometimes end badly. Fortunately, blogger Treacle over at Wisebread has broken down the essentials of lingerie-buying into four simple steps that even the most fashion-impaired gentleman can use to find a suitable gift. [More]
Frederick's Of Hollywood Ripped Off Your Grandma, Back When She Dressed Sexy
By 6.19.09
Take a gander at page 24 of this vintage FOH catalog from 1964, scanned and uploaded by Flickr user “What Makes The Pie Shops Tick?”. Their 2-for-$17.99 deal is actually more expensive than buying the items individually. It’s good to know retailers are consistent, we guess.
Bra Seller Tells Customer To Get A Breast Reduction
By 2.20.08
If there’s one thing this writer has learned over the years, it’s to never tell a woman to get breast reduction surgery. It’s rude, insulting, and can quite possibly get you kneed in the groin, slapped, pushed into a train, cut out of the will, and so on. But apparently the salesperson at Penningtons—sort of a Canadian Lane Bryant—didn’t get that memo. “North of 49” writes:
I’m a woman of “ample girth” but still have a figure. At 226lbs, I have a 38J cup. We’re getting married on leap day and I have had issues with bra shopping before. So I went to “Penningtons,” an above average store that should have had bras in my size. They didn’t.
By 11.30.07
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Next time you’re bra-shopping, remember this fun fact: the band around your rib cage gives you 90% of the bra’s support. [WSJ]
Nurse-In Planned at Victoria’s Secret
By 6.30.06
In protest of Victoria’s Secret employees acting like boobs, a national protest plans to whip out theirs.
Pith & Vinegar
By 5.30.06
• Shopping for lingerie at Agent Provacteur includes free critiques of your boobs. [The Company Bitch]
Bettie Page, Where Did You Get that Inflatable Monkey?
By 3.17.06
The latest New York Times Magazine informs us:
Victoria’s Las Vegas Secret… or Was it Victor’s?
By 3.16.06
Not only do the rich have it better, they also write it better. Alex Kuczynki is some affluent broad “The Old Gray Lady” (New York Times) pays to scribe her mercantile extravaganzas. On her latest spree, on the advice of friends, she went to Vegas to partake of its wonderful lingerie purchasing opportunities.
