Reader IonicBurn noticed something kind of weird over his breakfast cereal this week. He had two different-sized boxes of Cinnamon Toast Crunch, because it’s the best cereal in the world and that’s what his wife happened to pick up. With the boxes side by side, he noticed that the sugar and whole grain content different from one box to the other. Aside from the nutrition discrepancy, the boxes were identical. So how does being in a different box change the nutrition content? [More]
That handsome fellow at left is So-Hi, mascot of the now-discontinued Post breakfast cereal, Sugar Coated Rice Krinkles. The same product had another, strangely beautiful name: Sugar Sparkled Rice Krinkles. [More]
A new report says that while the good news is that U.S. food companies are doing kids a healthy favor by cutting out sugar and tossing in some more whole grains, all the benefits of those actions are being undermined by more ads featuring their unhealthiest products, targeted directly at kids.