Fabletics is an athleticwear company for women that sells nice workout wear outfits for about $50. They operate on a subscription model: every month, you’ll get billed for a subscription unless you log in and decide not to buy anything that month. It’s like Columbia House for yoga pants. Yet the company is doing something sort of unexpected for a retailer that uses this business model: they’re opening a seventh real-life store, with the new one at the Mall of America in Minnesota. [More]
justfab
JustFab Is Reviewing Just What Makes So Many Customers Angry
By 10.30.15
Any company with millions of customers will have some customer service problems and complaints: where a company succeeds or fails is in how they respond to and resolve those problems. JustFab is a controversial company with roots in sketchy diet supplement and wrinkle-cream businesses, and JustFab representatives claim that they’re working really hard to resolve consumer complaints that they blame on rapid growth. Can their way of making sales ever become consumer-friendly? [More]
7 Things We Learned About The Shady Past And Problematic Business Practices Of JustFab
By 9.25.15
Have you ever heard of JustFab? They’re a startup worth about $1 billion, and they sell clothes and shoes on a subscription model. They also own similar sites like Fabletics, FabKids, FL2, and Shoedazzle. Its founders, however, have an interesting history: they began as marketers of diet “supplements” and wrinkle creams, and brought the most anti-consumer business practices (mostly, subscriptions that can’t be canceled) from that industry to the selling of shoes and yoga pants. [More]
