A stretch of Massachusetts highway has been drenched in the colors of the rainbow after a UPS truck carrying industrial printer cartridges rolled and spewed out its beautiful cargo. No one was hurt, but Skittles really needs to reign in these guerrilla marketing campaigns.
As newsstand prices continue to go up, and circulation numbers take the elevator in the opposite direction, newspaper publishers are looking for new ways to make it a little less daunting for customers to part with the money needed to buy their daily dead tree. One idea: credit card readers on vending machines. “Have you got eight quarters in your pocket right now?” asks Ian Jackson, VP for circulation at The Wall Street Journal, which sells for, yes, $2.00 at street level.
At the National Conference on Weights and Measures later this month, some states are planning to talk about printer ink cartridge labeling and whether it should be more standardized. “It’s time to sort all of this out,” the Florida Weights & Measures chief told the Kansas City Star. Of course, printer companies aren’t about to go along with any changes quietly–Lexmark has already submitted a letter saying that displaying any information on the cartridges will only confuse consumers, because the cartridges are micro-machines and not just ink containers.
If you’re sick of the high cost of toner, and don’t want to deal with messy refill kits or off-brand versions, here’s a great way to save cash and help struggling manufacturers at the same time: Just buy a new printer every time you run low on ink. Sure, you’ll have a house full of printers in no time, but you can always donate those to Goodwill, or to the local landfill.
Sure, you can save ink and paper by changing around your printer settings, but to truly commit to saving ink or toner, try changing your font.
Walgreens is offering their customers a free printer ink refill today only at participating stores. Refills are available for the following printer brands: Dell • HP • Lexmark • Okidata • Primera • Sharp • XeroxGet them while they’re hot.
Ranjit Bedi, a Californian, has filed a lawsuit against Hewlett-Packard and Staples in a U.S. District Court in Boston, accusing the two companies of colluding to prevent the sale of third-party ink cartridges in Staples stores. Bedi is accusing HP of paying Staples over $100 million to get it to stop selling lower-priced ink refills, but none of the news sources we found supply any evidence to support that figure, so we hope Bedi has more than just a gut feeling about this.
An EPSON study found many printers will tell you it’s time to replace the ink cartridge before it’s actually empty.