Half of one percent is a very small amount, to state the extremely obvious. It can make a big difference in an annual budget, though, for a city that raises sales tax rates by half a percent. That’s fine, as long as merchants don’t do anything silly like charge higher city tax rates outside of the city limits. Like, for example, the car rental counters at the airport in Sacramento, California. [More]
Benjamin lives in a major city, so he rents cars when he needs one rather than owning one. This system works well for him, and he’s a loyal customer of Hertz. What he’d really like is to become a customer of Hertz On Demand, a Zipcar-like service that lets customers rent cars by the hour rather than by the day. At least it would if the location nearest Benjamin ever had any cars available.