health foods

Mike Mozart

Whole Foods Tries To Avoid Selling Itself By Replacing Most Of Its Board

A month after shareholders told Whole Foods to shape up and see if someone was interested in buying the chain — Amazon and Kroger, apparently, for a while — the health foods store hasn’t put up the “for sale” sign yet. Instead, the company says it will completely revamp its board.  [More]

Man Says Yoo-hoo's 'Good For You' Promise Is False Advertising

Man Says Yoo-hoo's 'Good For You' Promise Is False Advertising

A Brooklyn man is suing the makers of Yoo-hoo, the weird chocolate-flavored drink that’s been around for 90 years, over their claims that the drink is as healthy as it is delicious. Although actually, if the company would change its description to “as healthy as it is delicious,” they’d probably be able to avoid all lawsuits: “Look, we told you it wasn’t healthy.”

[More]

Smart Choices Campaign Goes Bye-Bye

Smart Choices Campaign Goes Bye-Bye

The not-so-convincing marketing campaign Smart Choices, which tried to frame Froot Loops as part of a healthy breakfast, has been snuffed out, Change.org reports.

Organizations Start To Bail On Smart Choices Campaign

Organizations Start To Bail On Smart Choices Campaign

Smart Choices, the pseudo-science marketing campaign, seems to be circling the drain.