People might have freaked out when a Starbucks opened within the Main Street Bakery at Walt Disney World, but how soon we forget. Cross-branding is nothing new. When Disneyland opened, it featured a Mexican(ish) restaurant called Casa de Fritos run by the Frito company. It was on New Orleans Street, near another product-placement eatery: Aunt Jemima’s Pancake House. It at the Casa de Fritos that the beloved Dorito was invented. Yes, really. [More]
Sometimes it’s just like food media outlets in other countries are playing a kind of flavor Mad Libs: [Ingredient not usually in American snacks] + [Another ingredient not usually in American snacks] + [Brand name] = snack concoction the American will inevitably buzz about. Oh, hello, Shrimp Mayonnaise Doritos. [More]
Strange and magical things come out of Frito-Lay Japan. Things that we in Frito-Lay’s home country never get to see. The latest bit of corporate synergy/snack food horror to hit shelves across the Pacific? Mountain Dew flavored Cheetos. [More]
Sometimes you really need something salty and something sweet come dessert time. But it’s just so much work to combine those two mouth experiences. For those lazy snackers among us, Lay’s is rolling out chocolate-covered potato chips this week. [More]
Our site mission is to bring you the very latest in cutting-edge snack technology, and also some incidental consumer news. As part of that mission, we’re sharing the wonderful news that avocado and cheese Doritos are now officially a thing…that you can only buy in Japan. [More]
We’ve all had that moment: You’re watching TV late at night and see a commercial for a product that you swear, and will tell anyone who asks (or doesn’t), that you came up with first. They stole it! You might scream at the TV, startling the cat. One man currently incarcerated in a super-max federal prison in Colorado is taking his outrage a step further, and suing Taco Bell for allegedly swiping his idea for Doritos Locos Tacos.
We’ve been writing about Taco Bell’s Doritos Locos Taco for more than two years, since it was just a fast food experiment being tested in small pockets around the country. But we never knew exactly where the idea came from. [More]
You know the couple — they start all cute, engage in a little PDA, one of them launches a line of wildly successful tacos using the other’s flavor, and then all of a sudden they’re all over Twitter, gushing at each other in public and making the rest of us cringe. The news of Frito-Lay creating a new chip in a “Taco Bell” flavor is the last straw. Get a room, you guys. And also, what does a Taco Bell taste like? [More]
Sometimes it feels like every other country is having so much fun with their snacks and fast food while we’re just stuck with the ho-hum normal flavors of the West. Sour cream and onion-flavored potato chips? Fine, that’s tasty. BUT SO BORING. We can’t help but be jealous of countries like China, which has a vast array of Frito-Lay potato chips that come in flavors like “Pepsi Marinated Chicken Wings.” What in the what now? That has to be fun. [More]
Print something on a package and you better believe consumers are going to take it seriously, hence why a New York man is adding another lawsuit to Frito-Lay’s docket, claiming their line of chips aren’t made with “all-natural ingredients” as advertised.
Lawsuit Against Frito-Lay: "All-Natural" Means You Shouldn't Be Using Genetically Modified Ingredients
One woman in California isn’t about to let a big food company get away with what she says is fraudulent advertising. Frito-Lay is the subject of a new class action suit, which alleges that though they tout certain products as “all natural,” they actually contain genetically modified ingredients, or GMs.
The meaning of the phrase “all natural” is in dispute in a class-action lawsuit recently filed against Frito Lay over claims that some of the company’s Tostitos and Sun Chips products may not live up to consumers’ expectations of an all-natural label.
Back in the early ’60s, Arch West not only had the name of a go-getter marketing executive, he also had a job to match as VP of marketing for Frito Co. He also had the vision to create Doritos, the snack that has filled the bellies and stained the fingers of countless nibblers across the globe. Sadly, West recently passed away at the age of 97, but he’s going out in style.
As your finger rustles around in the bottom of the bag for that last, delightful chip, perhaps you would like to learn about where your Frito-Lays snack is coming from, eh? Even if you’re not curious, we’re about to tell you.
An important update to yesterday’s late-breaking story about a man who opened up his bag of Doritos to find there where only three chips inside. As predicted, after reader D contacted the maker, Frito-Lay, they sent him some free coupons.
Frito-Lay is warning consumers to watch out for fake free bags of Doritos coupons being distributed via email. If you are an unsuspecting victim of this subterfuge and receive the coupon in your inbox, watch out! You might get to check out and not be able to get a free bag of Doritos with a value of up to $5. Here’s how you spot the real deal and the phonies, just like Holden Caulfield:
Do you lie awake at night, wondering where the potatoes in the bag of Lay’s chips you downed while watching “Dancing With the Stars” were grown? No, neither do most sane people. However, our alert colleagues over at ShopSmart magazine have discovered the Lay’s Chip Tracker, which can tell you the potato source based on the bag’s production code. No, seriously.