21 Pranks, Fake Products, And Other Corporate Attempts At April Fools’ Day Relevance

21 Pranks, Fake Products, And Other Corporate Attempts At April Fools’ Day Relevance

Ever since April 1, 1922 when our print forerunner, The Consumerist Bugle-Gazette, ran an April Fools’ Day cover story that unwittingly — but accurately — announced the death of exiled Austrian Emperor Charles I, we’ve not tempted fate and avoided such tomfoolery. But others aren’t burdened by these ghosts of Aprils gone awry. [More]

Blurred because we have moms.

Esurance: No, Our Billboard Didn’t Actually Suggest You “Cover Your Home In A D**k”

Gather round to hear the tale we like to call, “Not Everything You See On The Internet Is Real.” It’s a story that has been heard round the world, and is ever-changing in its sneakiness. This installment of NEYSOTIIR, Esurance says a billboard reading “cover your home in a d**k” was Photoshopped, and didn’t actually suggest potential customers do such a silly and impractical thing. [More]

Shazam! Esurance Now Owned By Allstate

Shazam! Esurance Now Owned By Allstate

Esurance, the insurance company known for its online quotes and annoying commercials, is now officially part of Allstate, after the larger company announced that it has completed the $1 billion acquisition. [More]