Do you try to be a green consumer? Says who? The problem with eco-friendly shopping today is that it’s become the “Wild West” of marketing, says the Los Angeles Times, with dozens of self-appointed labels, grass roots seals-of-approvals, and no unified, federally mandated guideline. According to Bruce Hamilton of the Sierra Club,
“People are consciously trying to fuzzy the boundary lines between clarity and lack of clarity so they can sell more products. Everybody is trying to promote their products as green even though they may not be.”
