daily fantasy overdose

FanDuel CEO Admits: Maybe They Might Have Overdone It A Bit With The TV Ads

FanDuel CEO Admits: Maybe They Might Have Overdone It A Bit With The TV Ads

For several weeks during the recently concluded NFL season, either FanDuel or DraftKings were the top spenders on TV advertising, interrupting seemingly every show to tout how easy it is for the average Joe to win big at daily fantasy sports (assuming that the “average Joe” is in the elite tier of DFS players). That doesn’t include official sponsorship deals with teams, TV networks, and pro sports leagues (or that shoehorned-in DraftKings-sponsored subplot during the final season of The League). Looking back on it now, the CEO of FanDuel confesses that maybe they should tone it down a bit with the advertising going forward. [More]