Home Deport employees didn’t feel like using the saw, so they hung a sign that claimed: “saw not working.” This offended marketing guru Seth Godin:
When I noticed this sign on the big saw, I took a picture, intending to write about how important it was to have key customer service feat ures up and running. Then, a few minutes later, a guy in an orange smock walked over, took the sign down and asked what he could cut for us.
