First there was Cheerwine, the nearly century-old cherry-flavored soda. Then came Cheerwine-flavored Krispy Kreme donuts. Now the snack snake is eating its own sugary tail as Cheerwine introduces a Krispy Kreme-flavored version of its signature beverage. [More]
Collaboration
Carmakers, Regulators To Announce Agreement To Improve Vehicle Safety
By 1.12.16
Federal regulators and automakers from around the world are set to announce an agreement on Friday to reform and improve auto safety following a year of record fines and safety recalls. [More]
Monster Unveils New Headphones, Declares Return Of Boombox, Teases Partnership With Bentley
By 1.5.16
After taking a break from his high-energy emceeing duties at CES 2015, Monster CEO Noel Lee (and his blinged-out Segway) returned to the CES International stage this morning to declare that “Monster is back in the game,” with the company re-entering the gaming world and announcing some sort of partnership with luxury carmaker Bentley.
Burger King Teams With Denny’s, Krystal & Others To Create Peace Day Hybrid Burger
By 9.17.15
Two weeks after McDonald’s rejected Burger King’s cross-marketing olive branch offer to put aside their metaphorical beef in the name of peace and create a burger marrying the two fast food chains, the King has decided to officially move forward with offers of collaboration from Denny’s, Wayback Burger, Krystal and Giraffas, unveiling a mismashed sandwich that includes bacon, ham, a square patty, egg, cheese and other ingredients. [More]
Burger King Planning Peace Burger With Denny’s, Wayback, Others; Still Not Giving Up On McD’s
By 9.2.15
Burger King is quite ready to give up hope that McDonald’s will see the light and agree to squash the beef in the name of peace. But while the King continues to wait, it is moving forward with offers of collaboration from other restaurant chains. [More]
Wayback Burgers, Denny’s Vie For The Affection Of Burger King After McDonald’s Turned A Cold Shoulder
By 8.28.15
After an offer to “settle the beef” in the name of raising awareness for Peace Day was unceremoniously shot down by McDonald’s with a rather passive-aggressive note, Burger King has received a proposal – or two – of its own to consider. [More]
Ford, Heinz Working To Make Car Parts From Tomatoes
By 6.10.14
The last thing you want when you buy a car is a lemon. But the folks at Ford and Heinz think you may someday want a tomato; or at least a car made with tomato-based parts. [More]
